The Atomic Hawx Prime 100 is an all mountain ski boot with a medium fit and flex, perfect for men with a medium build.

KEY FEATURES

• MEMORY FIT

Advanced heat-fitting technology creates a fully personalized shell, cuff and liner in minutes.

• ENERGY BACKBONE

Reinforced, asymmetric backbone provides extra strength and edge grip for powerful skiing.

• PROLITE

Revolutionary light construction with added reinforcements in key zones.

• 100mm Medium Last

Utilizing the Legendary Hawx Feel, this highly anatomical last (100mm in size 26/26.5) is the gold standard for the medium foot shape due to its supreme level of comfort, foot hold, and warmth.

• The Atomic Hawx Prime 100 is the perfect ski boot for the most people in the most situations – a medium-width ski boot with a medium flex. It offers a reliable but exciting ride for less aggressive skiers for whom day-in, day-out comfort is a must-have. For less weight, less work, and more skiing, it’s designed with Prolite – our revolutionary light construction with added reinforcements where needed. With a 100mm last, it’s made for medium-width feet, and our pre-shaped 3D Gold 3M™ Thinsulate™ Liner gently hugs your feet from the start – and feels even better after the thermoforming Memory Fit process that customizes the shell, cuff, and liner. For recreational skiers looking for real-deal performance with ski-all-day comfort, then this boot is the definitive answer.